Jose Uzcategui

Digital analytics, performance marketing and personal anecdotes.

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I read a fantasy book: “A Wizard of Earthsea”

July 14, 2021 by Jose Uzcategui Leave a Comment

earth-sea cover

I didn’t grow up as an avid book reader, but still enjoy it. Most of the books I read are about my profession, business, biographies, or something that has some learning to it. There is a part of me that ties reading to some type of study or self-improvement, not entertainment. This is nonsense; I […]

Filed Under: Personal Tagged With: books, not work

Thoughts from a Nelson Mandela Biography

January 17, 2021 by Jose Uzcategui Leave a Comment

Nelson Mandela

During these holidays I got a random book from the local library – a biography of Nelson Mandela.  What a short but intense story. Having grown up in Venezuela and lived most of my adult life in Canada and Japan I probably have not been exposed to blatant racism like in some countries – like […]

Filed Under: Personal Tagged With: books

Thoughts On ‘Shoe Dog’, The Story of Nike’s Beginnings

November 10, 2019 by Jose Uzcategui Leave a Comment

This week I finished reading “Shoe Dog”, the memoir by creator of Nike. I enjoyed it, a mix of entertaining and motivating stories. I’ve heard that most entrepreneurs say that, if they knew all the risks and hardships they would have to face before hand, they would likely not go through it. This book. Yes, […]

Filed Under: Personal Tagged With: books

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