What an unexpected, humbling and motivating recognition! Earlier this year, to my surprise, I was nominated for the Digital Analytics Association‘s (DAA) Awards for Excellence 2015, Practitioner of the Year. The DAA organizes these yearly awards to recognize people in various position in the industry. I’ve followed these awards for a number of years now never […]
I just came back from spending some time in Fort Lauderdale, near Miami, where I was with all my family celebrating my wedding ceremony. It was a small but just perfect wedding in my cousin’s house. Thank you to all of the people who made this possible. And thank you all the good wishes. We […]
The last few days of the year are always a good time to look back and evaluate accomplishments, new people in our lives, prepare for next year, and just do a quick reality check to see if what we’re doing is in line with what we want. I must say, 2014 was incredible. I… joined […]
September of 2104 saw my brother Andres complete an IRONMAN Triathlon. WHAT?! Yes, IRONMAN is code-talk for a 3.86km swim, a 180Km bike, and a 42.2Km run. It boggles the mind why someone would do that. But Andres, for reasons unknown to those who are sane, completed this challenge and is now officially an Ironman. It’s […]
Every day I get on a computer before 9:00am and start checking emails, looking at Google Analytics, checking Optimizely, quick meeting, looking at more emails… Most of my working days is based on these four activities – Emails, GA, Optimizely, Meetings. Then I come home and think about my personal emails. I check quickly if there […]
I recently came over the silliest of “misunderstandings” with Google Analytics.