Jose Uzcategui

Digital analytics, performance marketing and personal anecdotes.

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Joseuonline.com is now Joseuzcategui.com

August 2, 2014 by Jose Uzcategui Leave a Comment

Today I say good bye to Joseuonline.com, welcome Joseuzcategui.com. It fits. Seems everything about my life is changing. After many years since arriving to Canada, within the last 6 months I became Canadian, changed jobs, got engaged, moved to Japan… and now this. A new life offline calls for a new life online. Joseuzcategui.com will […]

Filed Under: Internet Marketing

Embracing Change – I’m Canadian!

March 28, 2014 by Jose Uzcategui Leave a Comment

Fourteen years ago I landed for the first time in Canada. Abbostford, BC, became a new home and the start of a future that is still shaping my life. Below are some of the many experiences in this country that would eventually lead to March 21, 2014. The day I became Canadian.

Filed Under: Internet Marketing

Embracing Change – New Job in an Old Country

March 23, 2014 by Jose Uzcategui 2 Comments

“They must often change, who would be constant in happiness or wisdom.” Confucius You may have noticed that I have been quiet for a while. The last few months have spawned a few big (I mean, huge) changes in my life, which I’m now ready to share.

Filed Under: Internet Marketing

Thoughts on Online Marketing and “The Big Picture”

September 28, 2013 by Jose Uzcategui Leave a Comment

Working with enterprise clients as always fascinating. They often bring a wide array of challenges, and with great challenges comes great opportunities to generate results. Lately I’ve been thinking about “big picture” vs. its opposite, I guess “small picture” and feeling like a lot folks get lost on the “big picture” and fail to accomplish […]

Filed Under: Internet Marketing

Starting to Scratch the Japanese Market

July 13, 2013 by Jose Uzcategui Leave a Comment

Because of reasons I’ll go into in a future post, I’ve been informing myself about the Japanese analytics industry. It’s quite different than the North American. I’m polishing my Japanese and getting comfortable having business conversations in Japanese. Of course, there’s a long way to go, but I think it’s one of those things that […]

Filed Under: Personal

Referencing Cells in Excel with Next Analytics V5

March 18, 2013 by Jose Uzcategui Leave a Comment

Cell referencing is one of the great advantages of leveraging  NEXT Analytics and Excel. Recently I started working with the new Version 5 and found myself scratching my head when it came to referencing cells to define the time period a query – a silly little detail but, let’s write about it because surely I’m […]

Filed Under: Web Analysis

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