Exciting new features from Radian6 from radian6 on Vimeo. I want to bring up Radiant6 as one of those tools you, as an business owner or professional who is interested in what’s being said out there, should have an eye out for.
Trust – Another Reason To Be Out There
Last night at Third Tuesday Vancouver Nate Elliot (http://nate-elliott.com), a market researcher and Principal Analyst at Forrester, gave a great presentation on social media and “influence”. He covered many interesting points, but the one thing that stood out above all others for me: “People trust other consumers more than they trust ads OR third party […]
Divide and Conquer (and Marketing)
A couple of days ago I got into a bit of a heated discussion about online marketing strategies. My partner, a young woman who I’ll call Lisa, defended the idea that the “dividing and conquer” marketing strategy is not the best idea for what she wanted to do – *gasp!* According to her, it would […]
Have a Sitemap.xml, it’s good for your site.
Last week, on the Skytrain, I had an interesting conversation about website optimization with a business owner . The man was comfortable using the Internet and managed his own website but, like most people, that was it – he wasn’t a web developer, designer or techy guy. At one point we talked about sitemaps, and […]
Choosing a Company Name for Robots And Not People?
Talking about online marketing strategies – URLs and SEOs
Online Strategies Your Website Should Have By Now
Around six years ago I became interested in a company that made air-powered cars, Motor Development International (MDI). Air-powered cars, cool right? I entered my information to receive updates but, in the first year, I maybe received two of the most boring updates I’ve ever seen. For following years I visited the site but nothing […]