Jose Uzcategui

Digital analytics, performance marketing and personal anecdotes.

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Ken Jurina, Vancouver SEM Meetup and Negative Keywords

September 28, 2010 by Jose Uzcategui Leave a Comment

Last Vancouver SEM Meetup was in conjunction with IMC Vancouver, and we were lucky to have Ken Jurina. Ken presented on Negative Keywords, a topic that I believe is very underdeveloped in the PPC industry.  In fact, Ken proved that even I could pay a little more attention to negative keywords. But Ken’s approach to […]

Filed Under: Meetups Tagged With: imc, meetup

Baidu vs Google Stock Growth

September 14, 2010 by Jose Uzcategui Leave a Comment

If the stock market is any indication of a search engine’s success, then I suggest we start paying attention to Baidu, the most popular Chinese search engine. Today, while looking at Google’s stock performance, fantasizing going back in time and investing in Google’s IPO at $85, I came across a very interesting trend. Baidu’s performance […]

Filed Under: Internet Marketing

Next Vancouver SEM Meetup / IMC Vancouver Is Coming!

September 13, 2010 by Jose Uzcategui Leave a Comment

Internet Marketing Conference (IMC) Vancouver is upon us, so it’s the next Meetup. Next Vancouver SEM Meetup will be part of the IMC, and best of all, it will be free for everyone – Meetup members and IMC alike. Ken Jurina from Epiar.com will be presenting on using negative keywords and Adwords. I recommend you […]

Filed Under: Meetups

I Joined WiderFunnel as an Account Manager

August 22, 2010 by Jose Uzcategui 4 Comments

Two weeks ago I left my Internet Marketing Specialist position at Snaptech Marketing to join a conversion optimization firm called WiderFunnel as an Account Manager. I want to tell you about it. Both Snaptech and WiderFunnel are solid companies. However, one of the biggest differences between the two, while Snaptech is a full service web […]

Filed Under: Personal

Thoughts on Social Media While Abroad

July 25, 2010 by Jose Uzcategui Leave a Comment

This post I wrote two weeks ago while coming back from a family trip in Boston. I’m sitting at a bar at Boston Logan airport waiting for my flight to Vancouver. My trip is over. Ironically, now I feel safe sharing some thoughts about the trip that just happened. The first thought that comes to […]

Filed Under: Personal, Social Media

Stronger Link Building I – Jose Uzcategui From Snaptech – Vancovuer SEM Meteup

July 6, 2010 by Jose Uzcategui 2 Comments

Last Meetup was my turn to present at the Vancouver SEM Meetup. I chose link building as the topic because a couple of interesting projects we’re undertaking at Snaptech. First  let me thank Snaptech Marketing, the Vancouver web design and Internet marketing company where I work, for sponsoring the Meetup. It’s great to have industry […]

Filed Under: Meetups Tagged With: how tos, link building, seo

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