Jose Uzcategui

Digital analytics, performance marketing and personal anecdotes.

Do We Need SEO? …um, YES!

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Have you noticed an increase on articles praising social media and asking, “do we really need SEO?” Well let me answer that for you, YES. Social media is mighty powerful, true, but it’s not a substitute for SEO, it’s part of it. Here are some of the really, really basics some non-believers of SEO are […]

On Blogging for Money

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Blogging for money… To be honest, the reason why I started this blog was to brand myself, share ideas, offer Internet marketing services and fool myself that millions of people are secretly reading and admiring what I say. The thought of making money from this blog never fueled it, but has always been there.

Vancouver SEO Meetup, Aug 09 #vancouverseomeetup

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Two nights ago the Vancouver SEO Meetup brought together some of the most influential SEOs in Vancouver. This was the first SEO Meetup featuring a presenter, Alex Brabant from www.emarketing101.com, and he did a great job presenting about SEMPO Canada. To be honest, I didn’t know what to expect for this meetup. Yet, I was […]

WordCamp Fraser Valley 09 #wcfv Thoughts

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Last Saturday you could have caught me at WordCamp Fraser Valley 2009 (tagged #wcfv). I was there representing Out-Smarts, as we sponsored the event. Let me introduce the concept for those who are unfamiliar with the xyzCamp concept.  WhateverCamp is a common way of labeling an event around “Whatever” – whatever comes before “Camp”. Thus, […]

Basics: Help Google Discover And Index Your Site

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Once you’ve created a website, you need to let Google know it exists. Then you should give Google and the others some guidance on how to index your site properly.  Here are some ways you can help it along. There are three basic things you should take into consideration when helping any search engine: 1. […]