Jose Uzcategui

Digital analytics, performance marketing and personal anecdotes.

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How Would You Convince This Client The Effort Worked?

July 19, 2009 by Jose Uzcategui 6 Comments

When Rick reported the 30% increase to the client’s representative, who I’ll call Trevor, the response was, “is that good?” And here’s the dilemma.

Filed Under: Internet Marketing, Questions Tagged With: difficult clients, measure, Questions, roi

On Vacation, Privacy and Social Media

July 14, 2009 by Jose Uzcategui Leave a Comment

Privacy is one of the most popular counter arguments to social media.  Your location and current activities are indeed very private pieces of information we might not always want to share. But what about the times you want to conceal just part of it all? For example, here I am in Boston. On one side […]

Filed Under: Internet Marketing, Personal, Social Media Tagged With: privacy, Social Media, strategy, vacation

No Free Wi-Fi? Ridiculous.

July 4, 2009 by Jose Uzcategui 2 Comments

Don’t you think that by now free wi-fi should be like public bathrooms? I mean, not having free wi-fi is already a liability for most places. Can you believe I’m sitting at Toronto Pearson Freakin’ International Airport and there’s no free wi-fi? As usual, you have to connect through any of the paid services that […]

Filed Under: Internet Marketing

Retrieving Accidentally Erased Code From WordPress Editor

July 1, 2009 by Jose Uzcategui 2 Comments

Last night I copied a line of code into the WordPress editor, hit “Update” and *POOF* Everything bellow the line of code I just copied disappeared! What the F*%&?! If before you knew of someone who heard about someone who erased some code… now you know that someone: me. Here’s my story. I take a […]

Filed Under: Internet Marketing

Vancouver Meetup of Meetups 09 – #yvrmeetups

June 26, 2009 by Jose Uzcategui Leave a Comment

Last Wednesday Ceili’s Pub witnessed the Meetup of Meetups, a.k.a. the Mother of All Meetups, a.k.a. #yvrmeetup, and 3 floors were not enough to hold the 700+ people who RSVPed. Surely not everyone who RSPVed attended, but there were so many people that it was hard to move around. Of course, that didn’t stop most […]

Filed Under: Events, Social Media

Chip’s Not Dead Yet Memorial Mile – That Was Fun

June 22, 2009 by Jose Uzcategui Leave a Comment

Last Saturday I ended up watching people run in costumes, bridal dresses and underwear, riding a Ferris wheel in Kitsilano and drinking beer while listening to live music in the middle of West Vancouver’s 10th Avenue, and it all started with a tweet.

Filed Under: Events Tagged With: chip's not dead yet

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