Jose Uzcategui

Digital analytics, performance marketing and personal anecdotes.

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Is Your Company On LinkedIn?

March 31, 2009 by Jose Uzcategui Leave a Comment

If you joined LinkedIn back in 2004 but haven’t been active it in the last couple of years, you might not know of some of the features added to this powerful social network. Some of the people I’ve talked to lately were very surprised to hear you could search company profiles on LinkedIn, even though […]

Filed Under: Social Media Tagged With: linkedin

Why You Should Have Video On Your Site

March 30, 2009 by Jose Uzcategui Leave a Comment

[viddler id=13d46688&w=350&h=305] The rule of thumb is YES, you should have video on your site. Why?

Filed Under: Social Media Tagged With: Video

You Will Want This Metric Tool

March 24, 2009 by Jose Uzcategui 2 Comments

Exciting new features from Radian6 from radian6 on Vimeo. I want to bring up Radiant6 as one of those tools you, as an business owner or professional who is interested in what’s being said out there, should have an eye out for.

Filed Under: Internet Marketing, Social Media Tagged With: Internet marketing, metrics, radian6

Is it Possible to Pursue Separate Goals with Social Media?

March 21, 2009 by Jose Uzcategui 1 Comment

Here’s an interesting situation brought to me by my good friend, Jane Doe. She’s an academic pursuing a PhD in political philosophy by day and going after a dancing hobby by night. Jane wants to start using social media for both; (a) to follow other academics and help build his reputation as a political philosopher […]

Filed Under: Questions, Social Media Tagged With: business, Social Media

Red Carded by a Vancouver Whitecaps Guerrilla Ref!

March 18, 2009 by Jose Uzcategui Leave a Comment

[viddler id=668f36d6&w=247&h=227]

Filed Under: For fun Tagged With: fun

Trust – Another Reason To Be Out There

March 17, 2009 by Jose Uzcategui 1 Comment

Last night at Third Tuesday Vancouver Nate Elliot (http://nate-elliott.com), a market researcher and Principal Analyst at Forrester, gave a great presentation on social media and “influence”. He covered many interesting points, but the one thing that stood out above all others for me: “People trust other consumers more than they trust ads OR third party […]

Filed Under: Internet Marketing, Personal Tagged With: Internet marketing

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