Jose Uzcategui

Digital analytics, performance marketing and personal anecdotes.

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Thoughts on COVID-19 Coronavirus Pandemic

March 12, 2020 by Jose Uzcategui Leave a Comment

This is just a memo. It is mid-March and I think it is worth writing a few words of what is happening: a pandemic. Something I have not experienced before. In some places also a pandemonium. What information do I have at this moment? The virus originated in a “wet market” in Wuhan. The type […]

Filed Under: Personal

Thoughts On ‘Shoe Dog’, The Story of Nike’s Beginnings

November 10, 2019 by Jose Uzcategui Leave a Comment

This week I finished reading “Shoe Dog”, the memoir by creator of Nike. I enjoyed it, a mix of entertaining and motivating stories. I’ve heard that most entrepreneurs say that, if they knew all the risks and hardships they would have to face before hand, they would likely not go through it. This book. Yes, […]

Filed Under: Personal Tagged With: books

BigQuery Google Analytics Queries – Just for Personal Record

October 29, 2019 by Jose Uzcategui Leave a Comment

I keep recreating queries from client to client, case to case. Let’s see if I can just use this blog as a future resource. Query using SAFE_OFFSET SAFE_OFFSET is great. I can’t remember the purpose of this query in particular (just posting here before deleting from my files), but I do remember SAFE_OFFSET. SELECT from […]

Filed Under: Internet Marketing

Google Cloud Developer’s Cheat Sheet Image

August 21, 2019 by Jose Uzcategui Leave a Comment

I had come across something like this developer’s cheat sheet a while back and forgotten about it. Today I received an email from Google pointing to it and though I’d better save it for future reference. Also, I wonder how well this is going to age 🙂 The image is from https://medium.com/google-cloud/every-google-cloud-product-described-in-4-words-or-less-4d3f37f4567b by @gregsramblings

Filed Under: Internet Marketing Tagged With: google analytics

Cookie Permission Screens on Different Sites

July 26, 2019 by Jose Uzcategui Leave a Comment

I keep coming across different ways of sites asking for cookie permissions and forgetting the ones I think are noteworthy. I’m creating this post as a scrapbook of sorts, with the different permission screens that get my attention.  Feel free to email me if you think I should add one.  Telegraph Uniqlo UK

Filed Under: Internet Marketing

2018 Recap – Family, Work and Travels

March 4, 2019 by Jose Uzcategui Leave a Comment

It’s now March. Folks, I think it is safe for me to recall 2018 and welcome 2019! 2018 was, to put it lightly, a pivotal year. In 2018… I had my first son, left Amazon, traveled 20+ hours (with kids) to visit family in Florida stopping by Canada after four years of absence and went […]

Filed Under: Personal Tagged With: personal

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