Jose Uzcategui

Digital analytics, performance marketing and personal anecdotes.

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Target.com’ Disaster Site Discussed, Entertaining Post

September 5, 2011 by Jose Uzcategui Leave a Comment

A few days ago an Brian LaFrance posted an awesome article about how Target.com ‘s new site is failing at SEO, usability and… well, he points out a lot of things gone wrong.

Filed Under: Internet Marketing

Followup Report: YellowPages 360 Solution Keyword Experiment

April 8, 2011 by Jose Uzcategui 2 Comments

This is a follow up on a previous post targeting Yellow Pages aggressive media camapaign, “360 Solution”.   Click to download my experiment’s basic traffic report here (PDF) Soon after publishing the post targeting “Yellow Pages 360 Solutions”, much to my surprise, I ranked top position right away. That was because of the Yellow Pages’ […]

Filed Under: Internet Marketing Tagged With: reports, seo

Wow, Ranking for Previous Post: #1 for Intended Keyword

March 26, 2011 by Jose Uzcategui 3 Comments

It’s been more than a week since I published my last post as an experiment targeting keywords that should belong to Yellow Pages. To my surprise, the post is ranking #1 for the intended keyword. I will gather a couple more days of data and give the heads up to the Yellow Pages team in […]

Filed Under: Internet Marketing

Yellow Pages 360 Solution

March 19, 2011 by Jose Uzcategui 4 Comments

Put your business on the top of search engines like Google, Bing and Yahoo! Connect your business with millions of ready-to-buy surfers and attract the kind of leads that will grow your business. With Yellow Pages 360 Solutions you will also get powerful insights to reach more customers that are interested in your business. The […]

Filed Under: Internet Marketing Tagged With: seo, test

Conversion Rate Testing Effects on SEO – Published on SEOmoz.org YOUmoz blog!

February 18, 2011 by Jose Uzcategui Leave a Comment

SEO and conversion testing just published on YOUmoz

A couple of weeks ago I mentioned on my previous post that I had submitted a blog post talking about possible effects of conversion testing on SEO. It’s now published, yay! Check it out, Conversion Rate Testing Effects on SEO, and let me know your thoughts. Feel free to give it a thumbs up. Really, […]

Filed Under: Internet Marketing

Conversion Testing Effects on SEO Post Submitted to SEOmoz

February 5, 2011 by Jose Uzcategui Leave a Comment

A common question out when it comes to testing is, can conversion optimization testing affect SEO? Yes, I believe testing can affect SEO, particularly when it comes to inexperienced testers. I’ve submitted the post to SEOmoz today and will update everyone once is reviewed. Cheers 🙂

Filed Under: Internet Marketing

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