Jose Uzcategui

Digital analytics, performance marketing and personal anecdotes.

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Parting Ways With WiderFunnel

January 27, 2011 by Jose Uzcategui 2 Comments

You might have already heard the news, as of yesterday, I’ve parted ways with WiderFunnel, the company I was working with, and am no longer part of their team. What happened?

Filed Under: Personal

Mobile Email Campaign Fail (BlackBerry) – Whistler-Blackcomb

December 11, 2010 by Jose Uzcategui Leave a Comment

Use good ALTs, for example - screencap of mobile version of Whisteler email

Like most of you, I constantly receive promotions over email, which I check on my BlackBerry on my way to work. I’m always victim of frustrating usability issues thanks to having a BlackBerry (Pearl Flip) phone. At least in North America, everything seems to be targeted to iPhones and Androids.  Granted, creating an email campaign that’s perfect […]

Filed Under: Conversion Optimization Tagged With: blackberry, email, mobile

My Salesforce.com Billing Issue – Rant

December 5, 2010 by Jose Uzcategui 2 Comments

Last year I signed up for the most basic service from Salesforce.com. At the time it was $99. A few months back I get an email reminder that my credit card on file has expired and that I need to update this information. As I consider if to update or not I find out that […]

Filed Under: Internet Marketing

Dear Dell – If You Want To Break Up, Just Say So

December 4, 2010 by Jose Uzcategui Leave a Comment

Dear Dell, The other day I received your “Deal of the Week” email. You got me excited. Finally, you were going to give me that chance to buy that thing that I’ve been wanting all year; my PS3 console. I clicked on it because I saw an image of a PS3 – oh boy! To […]

Filed Under: Conversion Optimization Tagged With: dell, Thoughts

SeoQuake’s Foxy Fox On a Good Day

December 4, 2010 by Jose Uzcategui Leave a Comment

Has anyone noticed the “I’ve been working out and filling fine” version of SeoQuake’s Foxy Fox? Incredible what a little workout and makeup can do… what’s her name anyway?

Filed Under: For fun

Suspicious Foursquare Invitation to Connect

October 23, 2010 by Jose Uzcategui Leave a Comment

Today I received a Foursquare invitation to connect with Eko. I don’t know any Eko’s, let alone from Indonesia. The guy has 0 check-ins, 0 night outs, and yet has more than 1,100 friends. I’m sure that you would also think Eko is not your old pal who wants to connect so you can get […]

Filed Under: Social Media Tagged With: foursquare

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